Google enforces specific guidelines for updating information on your Google Business Profile. When submitting updates through the dba platform, any content that doesn’t meet these requirements will trigger an error message. This article explains how to troubleshoot and resolve the
PHONE_NUMBER_EDITS_NOT_ALLOWED error to ensure your updates are accepted smoothly.Common Causes & Solutions
1. Profile is under review or suspended
If a Google Business Profile is new, under verification, review, or has been suspended, Google may block edits to key fields like the phone number until the status is resolved.
→ Solution 1:
Check the account status in Google Business Profile Manager. If it's under review or suspended:
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Complete any required verification steps
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Resolve outstanding policy issues
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Wait for the review process to complete before submitting phone number changes
2. Recent major edits triggered restrictions
When major changes (like name, category, or address) are made, Google sometimes temporarily restricts edits to other core fields, including the phone number.
→ Solution 2:
Wait 24–72 hours after submitting significant profile edits before trying to update the phone number again.
3. Attempting to replace a verified phone number with one that’s unverifiable or suspicious
Google may reject changes to a phone number if the new number:
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Doesn't match the business's website or online presence
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Is a personal or mobile number for a business that typically requires a landline
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Appears frequently across multiple unrelated profiles
→ Solution 3:
Use a local, verifiable number that matches what appears on your business’s website and other directories. Avoid using shared call centers or VoIP numbers unless they’re officially tied to your business.
✅ Consistent with website and local citations
🚫 Doesn't match brand presence online or is used by multiple profiles
4. Business category restrictions
Certain business categories—especially regulated or high-risk industries (e.g., legal, locksmiths, medical)—may have stricter controls on phone number changes due to spam and fraud prevention policies.
→ Solution 4:
If you operate in a restricted category, ensure your phone number is prominently listed on your official website and other trusted sources. Google may require additional validation or manual review before approving changes.
5. Too many recent phone number edits
Frequent or repeated attempts to change a phone number in a short time frame can lead to automatic restrictions.
→ Solution 5:
Limit phone number changes. If an error occurs, wait before attempting again. Excessive changes may flag the profile for review.
📌 Best Practice: Align Phone Number With Online Presence
To avoid this error, always use a local, consistent phone number that’s clearly visible across your website, citations, and public listings. This helps establish trust and ensures smoother approval from Google.
Still Seeing the Error?
If you’ve verified the phone number is accurate, consistent, and you're still seeing the PHONE_NUMBER_EDITS_NOT_ALLOWED error, try the following:
Test in Google
Manually attempt the change in Google Business Profile Manager. If rejected there, it confirms the issue is on Google’s end and not with the platform.
Reach out to support
Send the business name, location ID, and the phone number you're trying to use to help@dbaplatform.com. Our team will investigate further and help navigate Google’s policies.
How Long Will the Fix Take?
If the profile isn’t under review or restricted, most phone number changes are accepted and published within 5–20 minutes. If the change is flagged for manual review or requires re-verification, it may take 24–72 hours or longer depending on Google’s review queue.
How to Update Your Business's Google Information Through dba
If you're unsure how to update your GBP details through the dba platform—or just need a quick refresher—we’ve got you covered. Our step-by-step guide walks you through how to make edits to your profiles efficiently and accurately.
👉 Click here to view the guide on updating GBPs through dba
Looking for the Error Code?
If you're working with support or need to reference this issue more technically, the error code associated with this message is: PHONE_NUMBER_EDITS_NOT_ALLOWED. Sharing this code can help speed up troubleshooting and ensure we’re all speaking the same language when resolving the issue.